City x City London
London, we’re here.
In partnership with Braze, we’re helping bring together the top marketers across EMEA as the top sponsor for City x City London. We can’t wait to see you there.
What we’re talking about at City x City London
Sessions you won’t want to miss
Best of the REST: Level up with APIs in Braze
Join our encore of one of the highest-rated sessions from Braze Forge 2025. Dive into the untapped power of Braze APIs in this session co-led by Alex Magidow of Braze Learning and Jonny Baynham of Stitch. You’ll explore how to use Braze APIs, Webhooks, and Connected Content to connect Braze with external systems and automate everyday workflows.
Use cases include building a segment growth email dashboard, weather-triggered messaging, and project management–driven automations. This session is ideal for technical and technically curious marketers ready to expand their use case toolkit with APIs in Braze.
Thursday, 23 April, 2026 | 2:15 PM – 4:00 PM BST
Beyond the Hype: How Zego Embedded AI Into Their Day-to-Day with Braze
Most teams are still asking, “how do we get started with AI?” Zego is already past that question. Just two months after migrating from Salesforce Marketing Cloud to Braze, they’ve embedded AI into their campaign operations, QA workflows, and company values — with zero support tickets to show for it.
In this session, Jo Punch and Ingrid Sierra share how Zego made AI a way of working, not a tool to experiment with, and what that means for how their team operates every day.
Thursday, 23 April, 2026 | 3:30 PM BST
Pints, Nibbles & Networking: Happy Hour
The event doesn’t end when the sessions do. Join us across the street afterward at The Albion Pub.
