FAQs

Get to know Stitch better

So, what does Stitch do exactly?

At our core, we help marketing teams run smoothly and do better marketing. We do this through using better technology (specifically, Braze and Databricks — with additional partnerships with Talon.One and Segment), leading them through migrations and implementations to set them up for success with these platforms, and then we operate as an extension of their teams — helping with the day-to-day execution of their marketing programs. This can range from helping lead large data clean-up projects, to building and deploying multi-channel marketing campaigns, to implementing new integrations, to helping develop their long-term strategy for AI adoption. Typically, we end up jumping in wherever and whenever our clients need us to. You can see what our customers say about us on G2.

What types of clients does Stitch work with?

We do our best work with marketing teams. More specifically, we usually work hand-in-hand with marketing functions that operate under CRM, loyalty, digital marketing, marketing operations, martech, or lifecycle marketing teams. However, we also shine when it comes to helping marketing teams bridge the gap with other key stakeholders internally — like IT, data, engineering, and e-commerce teams.

We also have a diverse client base across industries — specifically quick service restaurants (QSRs), retail/e-commerce, financial services, fintech, hotels, casinos, cosmetics, media & streaming services, and on-demand (just to name a few). We love being able to use our cross-industry experience to bring new ideas and best practices to our clients.

What’s your methodology?

Our methodology is sort of the ‘anti-methodology.’ (You might even see us refer to ourselves as the anti-agency sometimes.) No two clients are the same, so we find that rinse and repeat ‘methodologies’ don’t set us up to be the best consultants we can be. Instead, we hire and develop top talent to be able to flex to the needs our clients and come up with thoughtful solutions for their unique problems. Our commitment to having deep expertise in Braze and its integration partners is what sets us apart on being able to execute our solutions. That being said, we do have some common challenges we often help solve for, such as:

  • Minimizing disruption during a migration
  • Migrating to Braze on an accelerated timeline
  • Unlocking marketing adoption of Databricks
  • Identifying and unlocking impactful use cases with Braze and Databricks
  • Breaking down siloes (data and team siloes)
  • Improving disjointed campaign processes and embedding AI and automation into workflows
  • Implementing new integrations that require cross-functional collaboration
What is Braze?

Braze is a customer engagement platform that has been named a Leader in the 2024 Gartner® Magic Quadrant™ for Multichannel Marketing Hubs. Braze empowers marketers to bring their big ideas to life with flexible data architecture and real-time data ingestion and robust cross-channel activation capabilities. After decades of experience working across several major marketing platforms, we’ve decided to go all-in on Braze because we love the platform and have seen many marketers have great success with it. You can learn more at Braze.com.

What is Databricks?

Databricks is a leading data platform that offers robust, flexible data capabilities — unifying data engineering, analytics, and AI — build on a “lakehouse architecture.” What we’ve found is that while most enterprise organizations have Databricks, CMOs and marketing teams are missing out on critical marketing use cases that can be powered by Databricks. The flexible architecture enables use cases ranging from unlocking better customer data for activation, to real-time reporting and analytics that drive decision-making forward, to powering custom apps and AI agents that orchestrate key workflows across the marketing organization. We firmly believe Databricks is quickly becoming the foundation that enterprise marketing teams will build on.

What is your relationship with Braze and Databricks?

We are a certified Solutions Partner for both Braze and Databricks. We work very closely with both of them to help support customers and prospective customers throughout the entire customer lifecycle — from validating use cases in the sales process, to building implementation plans, to helping ensure customers of both platforms get the most possible value out of the platform.

We formally launched our partnership with Braze in spring 2023, and became a leading global partner within 9 months. We’re currently an Orbit-level partner, which is the highest attainable tier of partnership as a Braze Alloy solution partner. We are also a global leader in Braze certifications.

We formally launched our partnership with Databricks in spring 2026 as one of only a few marketing-focused Databricks partners across the globe.

My company doesn’t use Braze or Databricks. Can we still work with you?

We’re happy to work with you to evaluate if a move to Braze and/or Databricks makes sense for you — and can help fill in gaps for you in your current platforms while you migrate. However, part of what sets Stitch apart is our commitment to going deep within specific platforms so that we can be the best of the best consultants for brands who use those platforms. While we have a lot of experience across other platforms, we prefer to focus on Braze and Databricks.

I’m interested in Braze or Databricks — but I’m not sure if migrating makes sense for my company. Can you help?

Yes! We love helping prospective clients build the business case for migrating to Braze and Databricks. One of the ways we can do this is by conducting a Martech Assessment, where we’ll dive deep into your existing tech stack, pain points, processes, and goals — and then help determine potential cost savings and identify key use cases that could be unlocked when migrating to one or both of these platforms.

Why do you specifically focus on Braze and Databricks?

We firmly buy into the belief that jacks of all trades can be masters of none — which is especially true when it comes to enterprise-level marketing technology. Platforms like Braze and Databricks are mission-critical to the success of the companies that use them. Therefore, these platforms require intentionality to ensure that they’re being optimized to maximize impact. This comes from deep expertise and experience within and across the platform. You wouldn’t take your Ferrari to a Jiffy Lube, would you?

Can you help me migrate off my current platform to Braze?

Yes! We help brands migrate off their incumbent marketing automation platforms to Braze all the time. Reach out to us to learn more.

Can you help me with AI?

Yes! First and foremost, Stitch exists to help marketers navigate the ever-evolving world of martech. Outside of helping identify the right tools and assembling a best-in-class martech stack — or a composable marketing engine — we also help marketers think about how their entire tech stack works together, and AI is a huge part of that.

Our focus on helping marketers with AI is on identifying and implementing tactical use cases that accelerate the campaign process and make the day-to-day of running a marketing program and managing a tech stack a little easier. You can learn more about our innovations and specific use cases with AI here.

Where are you located?

Our HQ is in Indianapolis, Indiana, but over 60% of our team is remote across 25+ US states and Canada, Mexico, and the UK. We are excited to continue growing the Stitch team across the world to better serve our global client base.

I work for a technology partner and want to partner with Stitch. Where do I start?

Reach out to our Alliances team and we’re happy to chat about whether or not a partnership makes sense.

Why are you called ‘Stitch’?

In short, we’re called ‘Stitch’ because we help marketers stitch together their martech stacks. The word ‘stitch’ was one we commonly heard in reference to the era of composable tech stacks due to the need for modular systems that need to be seamlessly integrated to work together effectively. A good stitch also helps make things strong and holds them together — which for us, extends beyond well-integrated tech stacks. We also help marketing teams work better together, work more effectively with other teams, and work as an extension of their teams to strengthen their capabilities. Last, there’s a human element of something being ‘stitched’ — and because our people are what ultimately sets us apart, we wanted something that felt like a good blend of technology & human.