Stuck. Tangled. Locked in. If that’s how your team describes your martech stack, you’re not alone.

In this session, we get candid about what’s driving brands to migrate off Salesforce Marketing Cloud — the real misconceptions about migration, what life looks like on the other side, and how to build the internal case for change.

We cover: 

  • Why brands feel stuck (and why it’s more common than you think)
  • What’s happening inside the Salesforce ecosystem
  • The biggest misconceptions about migrating
  • How to get the rest of your org onboard with making a move
  • What life actually looks like after moving to a modern platform like Braze
  • The steps to take now to set yourself up for migration success 

 

This fireside chat is a candid look at what’s driving the shift to modern platforms like Braze, and what it actually takes to make the move.