Stuck. Tangled. Locked in. If that’s how your team describes your martech stack, you’re not alone.
In this session, we get candid about what’s driving brands to migrate off Salesforce Marketing Cloud — the real misconceptions about migration, what life looks like on the other side, and how to build the internal case for change.
We cover:
- Why brands feel stuck (and why it’s more common than you think)
- What’s happening inside the Salesforce ecosystem
- The biggest misconceptions about migrating
- How to get the rest of your org onboard with making a move
- What life actually looks like after moving to a modern platform like Braze
- The steps to take now to set yourself up for migration success
This fireside chat is a candid look at what’s driving the shift to modern platforms like Braze, and what it actually takes to make the move.