Is your loyalty program actually driving value for your customers and for your brand?

Most brands have some form of a loyalty program—but far fewer have one that actively powers the customer journey, adapts in real time, and drives measurable growth.

At Stitch, we work with leading brands to integrate Braze and Talon.One into a cohesive lifecycle marketing engine — where loyalty isn’t just a standalone initiative, but a critical lever for retention, frequency, and long-term customer value.

That’s why we created this Loyalty Program Maturity Assessment — a 10-question quiz designed to help marketers:

• Evaluate how well their loyalty program is performing today
• Understand how it fits into their broader customer engagement strategy
• Identify clear, actionable next steps to level up

Whether you're just getting started or already running an advanced program, this quiz will help you benchmark your approach and see what it takes to reach the North Star — an integrated, intelligent loyalty program that:

• Drives habitual behavior through personalized value.
• Is deeply embedded across the customer journey.
• Uses real-time data and AI to adapt in the moment.
• Operates on scalable, flexible technology (Braze x Talon.One).
• Creates measurable business impact and long-term customer relationships.

Take the quiz to see how you measure up.

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