Episode 2 – The process of buying MarTech
In this episode, Bobby is joined by Harish Munagala, the current director of marketing & analytics at Quest Software, and former CleaResult, Double Horn, and Dell. In this episode, Bobby and Harish discuss the process of evaluating and buying MarTech — including deciding to build vs buy, and what to consider when evaluating new technology.
About Under The Hood
Under The Hood is a marketing podcast where we take a look under the hood at how top marketers are powering their customer experiences using marketing technology.
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Meet the speaker.
Bobby Tichy is the co-founder and Chief Solutions Officer at Stitch, bringing over 15 years of deep expertise across the martech landscape. He’s 8x Braze Certified and holds additional certifications in Marketo and Salesforce. Connect with him on LinkedIn.
